About us

Our values
One backpack, go anywhere
We design products that move when you do—giving you back control, simplicity, and peace of mind wherever you go.
All-in-One, Done Right.
Why settle for just cold or just portable? We combine active cooling, active heating, true portability, and reliable insulation in a way no one else does. It’s not a collection of features—it’s one seamless experience.
Made for Real Life.
Your gear should adapt to you—not the other way around. From your truck to your desk, from a campsite to your kid’s soccer game, our products fit effortlessly into your flow.
Simple by Design.
No complicated setups. No clutter. Just one-touch control and flexible power options that work in your car, at home, or anywhere in between.

Our Story
No More Trade-Offs
Life moves fast - from road trips and job sites to weekend getaways and daily commutes. But until now, taking your climate control with you meant choosing between two imperfect options: a heavy, hard-sided cooler that drains your battery and weighs you down, or a basic insulated bag that just can’t keep up.
We’ve been there. That’s why we started [WOWGOOCOOL] — to build what was missing. Born from a simple but powerful idea: What if you didn’t have to choose? What if one smart, lightweight solution could do it all?
We didn’t set out to make a better cooler or a better warmer. We reimagined portable comfort from the ground up—creating the go-anywhere companion that cools, heats, and keeps up with your life, all in one 5.5 lb package. This is climate control, liberated.

Our Promise
Built for Your World. Backed by Our Word.
Behind every [WOWGOOCOOL] product is a team that gets it. We’re engineers, adventurers, and everyday users who understand what it takes to perform where it counts. That’s why we test where you live—on the road, at the site, and out in the wild—not just in a lab.
We stand behind what we make. From 8+ hours of consistent temperature control to durable, easy-clean materials—these aren’t just specs. They’re our commitment to you. Ready when you are, wherever you are.
Join us and experience what true portability feels like.
